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Making the Business Case for EAPs: How to Demonstrate your Value

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Attridge, Mark
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2001-04
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Peer Reviewed
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This workshop provides employee assistance providers with strategies and examples of how to measure and document the business value of their services to purchasers. A review of research is presented that summarizes key studies on EAP outcomes and cost-benefit analyses. An interactive discussion focused on the application of a business-value strategy and how to use findings from research to improve the practice and marketing of EA services
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Optum / United Healthcare Corporation
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